+OgmaacademyInkolkata

PPC Training Course

Be a professional PPC Expert

ppc

PPC

Pay Per Click is one of the more advanced but lucrative ways to earn money on the internet. It involves giving a key word rich advertisement on Google AdWords and similar other online advertisement systems. When people search for specific terms of the search engines these advertisements are shown. As the customer clicks on these ads or links, revenue is generated. Having a good knowledge of PPC is of utmost importance today and that is what this course aims to give.

Eligibility Criteria

Should have basic knowledge in SEO.
Course Duration: 2 Months

Course Outline (Module wise)

  • Module 1

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    • Introduction to (PPC) Pay Per Click
    • Benefits and Significance of PPC
    • PPC Campaigning
    • Google Ad word Account Configuration
    • Concept of Adgroups and Adtexts
    • Concept of Quality Score
    • Billing System
    • Diagnosis Tool
  • Module 2

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    • Report-Keywords Performance
    • Report- Campaign Performance
    • Report- Ad group Performance
    • Report-Ad Performance
  • Module 3

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    • PPC Campaign
    • PPC Campaign Set-up
    • PPC-Keyword Research
    • Ad Creation for PPC Campaigning
    • Bid Management in PPC
    • Setting Up Conversion Tracking Code
    • Setting up Pay Per Call
    • Negative Keywords
    • Adding Columns
  • Module 4

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    • PPC Campaigning Tools
    • Google Ad word Tools
    • Google Ad word Preview Tools
    • Google Ad word Editor
  • Module 5

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    • Landing Page for PPC
    • Landing Page Optimization
    • Increase Conversion Rates
    • Click-through-Rates

Why Choose Us

  • Course modules are prepared by Expert from our web development company
  • Professional Faculty with boost able Experience in Development and Training
  • All latest updated technologies as per real-time project requirements
  • Guaranteed Real-time concepts for each topic
  • Study material for all modules and practical real-time assignments
  • Best Lab Facility with All software’s and Lab Assistance
  • 100% Placements Assistance. We have good track record of placements